Now a days it is just not enough to know someone to do business, it has becomes absolute necessary for the business users to have a complete real time information of their customers to understand their business needs and what would be their best fit. Social Media is now playing a tremendous role in day-to-day activities of the customers and has a great impact on the transformation of their purchasing behavior and acts as a platform to follow your customers and establish an intuitive collaboration.

ZSL’s SmartPrise Social CRM is one such innovative solution which enables the business users to follow their customers on social media platforms. It is a standalone solution which has seamless integration with CRM applications including Microsoft Dynamics CRM, Salesforce.com CRM and other home grown CRM applications.

SmartPrise Social CRM gathers the information from various social media sources including LinkedIn, Twitter, Facebook, Hoovers, Wiki, Blogs & more and delivers the intelligence right into the CRM applications facilitating the CRM business users to have real-time and complete information about their companies and contacts. It provisions the sales, marketing, relationship management, case management teams and other CRM users a platform for warm introductions and collaborations to establish a meaningful relationship with their contacts.

SmartPrise Social CRM delivers the enterprises a new dimensional approach to smarten their sales, marketing, relationship and other business development activities. The solution

• Provides Social intelligence of the companies and contacts by exploring into the executive, personal and corporate information available on the social media platforms into the CRM applications
• Uncover any new potential business opportunity
• Helps sales & marketing teams to have platforms to employ right market approach at apt time
• Provides full track on the ongoing customer activities and engagements at various levels
• Shortened sales cycle and improved sales performance
• Increased leads, wins and conversion rates

ZSL has developed SmartPrise Social CRM to be extensible for smart phones and tablets which includes but not limited to iPhones, iPad, Blackberry, Windows Mobile, Androids and Brew devices.

SmartPrise Social CRM is available for on-premise, public-private-hybrid cloud and SaaS-based deployments.